H&M held its first fashion show in eight years today during Paris Fashion Week. H&M made headlines when Academy Award Nominee Helen Hunt wore one of their dresses on the red carpet this past Sunday.
Guests entering the show Wednesday night walked along a candle-lit pathway to an enormous tent that had been decorated like a fantasy apartment, with more than 15 small rooms where editors were seated on couches, beds, marble slabs and at gilded wicker seats around a dining table. Each room was decorated in a different style, including a Moroccan lounge, an Art Deco sitting room, a marble bathroom and a kids’ bedroom with an outer space motif. Rumors swirled that between 1 million euros to 4 million euros were spent on the spectacular decorations.
The collection was under the head designer Ann-Sofie Johansson, was largely black and white.
Over~sized pea coats and ponchos worn with chauffeur style hats and thigh high boots.
Other pieces included evening wear looks:
I love this peach tunic worn by model August Muse.
Items will be available in H&M stores starting September 5th 2013.
Tomorrow Paris Fashion Week 3.